dunnhumby
Best Buy Rewards Zone Materials
PROBLEM
dunnhumby is a world-wide company that adds brand value to clients by working with data to reveal not only what customers think, but also what they acutally do. After establishing a trial customer loyalty program with Best Buy called Rewards Zone, dunnhumby came to Lamson Design to provide design execution of direct mail pieces including postcards and brochures.
DESIGN SOLUTION
Working within the branding standards of Best Buy, Lamson Design helped to evolve the Rewards Zone program by developing a wide variety of pieces that targeted specific demographics.
