Miami University Performing Arts Series
Performing Arts Series Season Brochure and Posters
PROBLEM
The Performing Arts Series at Miami University presents a very broad range of theatrical and concert-style productions during the school year. They asked us to develop a mailer to offer season and individual tickets to patrons, positioning the eclecticism of the season as a ‘must do’ for the Oxford community and beyond.
DESIGN SOLUTION
Lamson Design created a unified presentation of the season, using the headliner for parents weekend as a visual hook. Color was used as a pivotal element to provide the linkage throughout the piece. Each show was then represented individually with a poster that was used independently just prior to the performance dates to promote ticket sales with a more show-specific visual style.
